A.C. Milan

Come to Casa

Launching the new A.C. Milan headquarters with an inviting campaign that welcomes people in their newfound home.


The naming “Casa Milan” literally means “Home of Milan”. So, what does someone nice do when they move into a new house? Throw a party, invite friends. The tagline “Come to Casa”, inviting people to go to Casa Milan as if someone was inviting friends to his house, with a warm and welcoming tone.