A green Europe, a better world



UNECE, the United Nations Economic Commission for Europe, asked Blossom to create the brand identity for the Big-e, the Batumi Initiative on green economy, where European leaders met to share their commitment to greening their economy and improving air quality for a better environment and human health.

We developed simple illustrations with a net colour scheme, to help the Conference attendees reach the complex messages in an immediate way. The whole visual identity is really powerful and positive, able to create a joyful environment for an important initiative for the future of Europe.