The World Cup factory

A.C. Milan

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The red&black museum Mondo Milan hosts a temporary exhibition dedicated to the production of the most important international trophies of football such as the FIFA World Cup. The exhibition tells the fascinating birth of the trophies, crafted thanks to an artisan work of micro fusion, also referred to as “Lost-wax casting”, for the prestigious sport organizations FIFA and UEFA. Blossom worked on the visual identity of the event, creating a distinctive communication in partnership with the illustrator Francesco Bongiorni.