A new identity, a great restaurant
Aglio e Oglio
Aglio is Garlic. Oglio is a river in Northern Italy but the word sounds like Oil: garlic and oil, the two main ingredients of the Italian cuisine. Oglio, a river that defines a territory, between Milan and the Alps, also called The Iron Route, where the culture of working with iron and steel meets a rich food tradition. Blossom wanted to include these two souls into the rebranding of the restaurant and it did it by using the colors of iron and of the river water, a logo “handwritten” on the river waves, stunning pictures of the restaurant dishes, the packaging that uses recycled materials. A new mood, for a 20 years old restaurant.